Yahoo revives Artifact's tech in new AI-powered news app

Artifact's original goal was to be a "TikTok for Text," but it struggled after attempting to transition into Twitter-like platform
 
A representational image. — Yahoo
A representational image. — Yahoo

Yahoo, a global media and tech company, has acquired technology behind the defunct news app Artifact and is launching an upcoming AI-powered news app that offers personalised features. This big change is an important step in Yahoo's efforts to modernise its news products and give readers a distinctive reading experience.

Yahoo purchased Artifact in April, saving it from a shutdown. Artifact's original goal was to be a "TikTok for Text," but it struggled after attempting to transition into Twitter-like platform. Yahoo's new app creates a distinctive and user-friendly experience by utilising the greatest features from Artifact's technology along with its own knowledge of news.

The new Yahoo News app uses AI technology to curate a personalised news feed based on users' interests. This innovative feature allows users to stay informed about topics that matter most to them. The app also features Key Takeaways that can summarise news articles in bullet points, making it easier for users to quickly understand main points of the story.

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Additional features include the ability to filter out content from particular sources or unwanted phrases, as well as the app's Top content feature, which highlights trending news pieces. Additionally, users have the option to identify clickbait headlines, which AI can then rewrite to present more accurate and educational headlines.

However, the app would not be bringing back all of Artifact's features, but it will allow users to share article excerpts with the friends and earn badges for reading streaks.