Google to limit election queries Bard and AI-based search can address

Meta last month announced restrictions to discouraged political campaigns and advertisers in regulated industries
An undated image displaying the logo of Bard. — Unsplash
An undated image displaying the logo of Bard. — Unsplash

Google has announced to limit the kinds of election-related questions its Bard and search generative experience can provide answers to ahead of the 2024 US Presidential election.

The company has stated that these restrictions will be implemented by early 2024.

Apart from the US, several significant elections are anticipated in 2024, such as national elections in India, recognised as the world's largest democracy, and South Africa, among many more.

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Aiming to assist voters and campaigns associated with elections, the search engine giant stated that it will "work with an increased focus on the role artificial intelligence (AI) might play."

In November, Meta announced restrictions averting political campaigns and advertisers in regulated industries from utilising its new generative AI advertising products.

Moreover, advertisers on Meta platforms will be required to reveal the use of artificial intelligence (AI) or other digital techniques when creating political, social, or election-related advertisements.

On the contrary, Elon Musk's social media platform X, currently under investigation by the European Union, announced to allow political advertising in August in the US from candidates and political parties.

Besides that, X plans to strengthen its safety and elections team in preparation for the upcoming US election, while governments globally are working to regulate artificial intelligence (AI) due to the threats it poses, including the dissemination of misinformation.