Business Desk 
Apr 16, 2025
GuGo Motors has surprised the Pakistani electric vehicle (EV) market by cutting prices of its GuGo Box by over Rs1million.
The company introduced the GuGo Box EV in February 2025, and now, only two months later, all three variants have been given a significant price cut.
What to expect from GuGo Box EV?
GuGo Box is an intelligent 5-door electric hatchback designed for city travel. It's aimed at providing comfort, advanced features, and green performance. The hope is that this innovative step will encourage more individuals in Pakistan to make the move towards electric vehicles.
GuGo Box EV new prices
Here are the new prices after the Rs1,050,000 reduction:
- GuGo Box E1 Eco: Rs5,650,000 (was Rs6,700,000)
- GuGo Box E2 Plus: Rs6,250,000 (was Rs7,300,000)
- GuGo Box E3 Premium: Rs6,650,000 (was Rs7,700,000)
GuGo Box EV features
The EV comes with powerful LFP batteries. The E1 variant offers a 330 km range, while the E2 and E3 provide up to 430 km per charge. It also supports fast charging, reaching 80% in just 30 minutes. Other highlights include 16–17-inch rims, electric mirrors, and keyless entry.
Moreover, GuGo Box has a 12-inch infotainment screen (in E2 and E3), dual airbags, ABS, and optional ADAS features like automatic braking and lane departure warning.
Bookings are open with Rs500,000 with limited stock, and deliveries will start in April 2025.
