Meta launches AI-powered short video feed ‘Vibes’: Here’s how it works

Vibes allows users to generate videos from scratch, enhance existing content, or remix videos already on the platform
Meta AI logo is seen in this illustration taken September 28, 2023. — Reuters
Meta AI logo is seen in this illustration taken September 28, 2023. — Reuters

Meta has officially launched a new artificial intelligence (AI)-powered video feed, named Vibes, that features a series of AI-generated videos.

As part of its growing push into AI, Vibes will be available on the Meta AI app and the meta.ai website.

Meta Vibes capability

In a blog post, Meta said that Vibes enables users to create and share short-form, AI-generated videos. Users can generate videos from scratch, enhance existing content, or remix videos already on the platform.

Additional features include adding visuals and music and sharing directly to the Vibes feed or cross-posting to Instagram and Facebook Stories and Reels.

Meta said: "We're working on even more powerful creation tools and models with several talented visual artists and creators and will be rolling these out more widely in the future."

How to use Meta Vibes?

  1. Visit meta.ai or download the Meta AI app.
  2. Log in with your Facebook or Instagram account.
  3. Tap the Meta AI icon at the bottom of the screen.
  4. Enter your prompt for Vibes, then click Generate and wait.
  5. Choose from the multiple video options provided by Meta AI.
  6. Add music to enhance your video.
  7. Once satisfied, you can download, share, or post it to the Vibes feed or other platforms.

The company aims to turn its AI developments into fresh revenue streams through the Meta AI app, ad tools, and AI-integrated smart glasses.