Tech Desk 
Oct 13, 2024
Adobe Express, a popular platform for creating web pages and graphics, shall undergo a significant transformation this week. Adobe has announced a series of exciting updates, transforming mainstream users and companies to create stunning visual content with ease.
New features and integrations
The reborn Adobe Express offers the benefit of better integrations with Creative Cloud apps, which will enhance content sharing and interoperability among Adobe Express, InDesign, and Lightroom. Effective connectivity will help both the user and enterprises.
Some of the key features are:
- One-click animation for entire designs, including text, images, and shapes.
- Easy moving of assets, hand drawings, and graph/table creation.
- Artificial intelligence (AI)-powered text refinement, shortening, and translation into 46 languages.
- Custom models for branded assets, to avoid misalignment in campaigns.
Read more: WhatsApp testing new chat lists feature to enhance chat organisation
Firefly: Generative AI by Adobe
Such innovations are driven by Adobe's Firefly technology. Using Firefly, customers can:
- Rewrite or summarise text
- Translate to many languages
- Create branded assets with custom models
Availability
The new features shall roll out to Adobe Express users starting from October 14. Users can access the platform online or via the iOS app.
With Adobe Express, users can unlock their creative potential, leveraging AI-powered tools to produce stunning visual content.
