Tech Desk 
Sep 13, 2025
With pre-orders now live for Apple's iPhone 17 lineup, one hot topic of discussion that has taken over the social media is: which colour should you choose for your iPhone 17?
Apple is making the decision harder on consumers by introducing an all-new colour palette, in addition to classic colours, and a lot of buzz suggests that some colours are already becoming popular.
Apple iPhone 17 series colours
The iPhone 17 series offers a blend of timeless and trendy colours. Among some of the most popular colours are Midnight Black and Starlight, two colours that have been favourites for consumers looking for a more polished, minimalist option for years.
They're still extremely popular with professionals and consumers who want their device as a neutral option to match any outfit or accessory.
However, for this year, the new Deep Blue and Titan Grey colours are really capturing the attention of reviewers and consumers this year.
Both colours are being praised across social media, with users describing them as 'premium' and 'understated but stylish'. All signs indicate these colours will be some of the best-selling colours this year, particularly for the iPhone 17 Pro and Pro Max.
For those who want kooky colours, Product (RED) is still a crowd favourite, not just because it looks good, but because part of the proceeds go to support global health initiatives.
