Tech Desk 
Oct 01, 2025
WhatsApp is reportedly working on a new feature, Incognito Mode for Meta AI chats, aiming to offer an advanced chat experience to users.
According to details shared by a feature tracker, the new feature was spotted in development on a recent beta version and is said to be privacy-focused, offering confidentiality.
Meta AI chats with Incognito Mode
WABetaInfo said that the Incognito Mode on WhatsApp will resemble Private Browsing on Safari and Incognito Mode on Google Chrome.
The feature is expected to launch in a future update. Currently, while having a conversation with the Meta AI chatbot, it can record data for future reference. After enabling the Incognito Mode, Meta AI will be unable to use the data either for training or to personalise the user experience.
According to WABetaInfo, this would give users more control over their data while also maintaining privacy.
The feature tracker said that if a user exits a chat window with Incognito Mode enabled, the queries they asked the chatbot are automatically deleted.
Users will be able to ask questions and research about “sensitive topics” without having to worry about their data being misused.
Recently, a report highlighted that WhatsApp has also been testing Meta AI's voice chat mode feature. It was reportedly available to some beta testers to flag bugs and other issues with the WhatsApp beta for Android 2.25.21.21 update. WhatsApp is likely to offer several flexibility and personalisation options shortly.
