X raises Premium+ plan prices after Grok 3 release

Monthly subscription price for Premium+ in US has been hiked to $40, and yearly price to $350
An undated image of X (formerly Twitter) logo seen on smartphone. — Shutterstock
An undated image of X (formerly Twitter) logo seen on smartphone. — Shutterstock

X (formerly Twitter) has significantly increased the price for its top Premium+ subscription plan, allowing users to access the latest model, to almost $50 per month.

On the support page that lists X’s premium plans, the monthly subscription price for Premium+ in the US has been hiked to $40, and the yearly price to $350. A day after updating the US price, the company also hiked prices in other markets.

Meanwhile, in the UK, the pricing increased from £17 to £35 a month, and in European countries like France and Germany, the price went from €21.00 to €38 per month.

Notably, this is the second time X has raised the price for the Premium+ plan in the past couple of months. 

Earlier in December 2024, the company hiked the subscription amount to $22 per month from $16 per month.

xAI is putting some of Grok 3’s features behind a separate SuperGrok plan available through the Grok app. Only some features, such as “deep search” and “reasoning” will be available to Premium+ plan users.