Syed Saif Ul Hassan 
Sep 26, 2025
Ads, regardless of whether they appear, happen to be annoying, most of the time, if not all. And this annoyance goes a millionfold when it comes to social media platforms like Instagram and Facebook, prompting users to seek ad blockers. But fret not if you're in the UK, because Meta is about to release ad-free versions of both Instagram and Facebook.
The ad-free iterations of the two most popular Meta platforms will be rolled out in the coming weeks, Reuters reported.
The development will enable users to choose between paying a monthly fee or continuing to use the free services flooded with targeted advertising, a model that has come under scrutiny numerous times from European regulators.
The ad-free subscriptions of Facebook and Instagram, priced at 2.99 pounds ($3.99) a month on the web and 3.99 pounds on iOS and Android apps, are said to be imitating similar offerings Meta has launched in the EU to comply with data privacy rules.
The Meta-owned social media platforms' ad-free subscription option follows concerns from the data protection authority about how personal information is used for advertising.
This plan allows users to enjoy an online experience without ads, ensuring their data won't be used for advertising purposes.
This shift, a massive one, is in line with a prevailing trend as tech companies are increasingly facing regulatory pressure regarding personal data and targeted ads.
