Gamers those are highly awaiting for the launch of Grand Theft Auto (GTA) VI, Take-Two Interactive has increased its annual bookings forecast, betting on strong sales of its premium sports, action, and mobile titles, as it plans to release the most awaited GTA 6.
Take-Two's shares surged over 5% after the announcement. As GTA 6 release date is set for November 19, 2026, which is more than a decade after GTA 5. The title is expected to generate billions at launch, a promising sales figure that has investors eager to see what Rockstar Games does to update the game post-launch in a bid to maintain player engagement and encourage spending on its online features.
Rockstar Games, GTA 6 developer company, is experiencing a steady rebound in the mobile gaming market, with titles such as "Match Factory!" and "Toon Blast" seeing robust growth after a post-pandemic slump.
The publisher expects booking of between $6.65 billion and $6.7 billion for its fiscal 2026, compared with its prior forecast of between $6.4 billion and $6.5 billion.
Third-quarter net bookings of $1.76 billion beat estimates of $1.59 billion, according to data compiled by LSEG.
During the earnings conference, Take-Two executives stressed concerns about Google's newly launched AI that can generate interactive worlds, saying it remains an early iteration and is "not even in the same ballpark" compared to a game engine.
NYU's Stern School of Business Games Professor Joost van Dreunen stated: "AI can't simply prompt its way to the next Grand Theft Auto."
"Developers like Rockstar spend years on proprietary engine software and painstaking attention to detail, which is why games like Red Dead Redemption II and GTA V hold up a decade later."
Take-Two executives added the technology does not change the creative process, noting that the game development involves many elements beyond "world creation".