Nvidia and AMD team up to bring AI-powered gaming laptops

Nvidia is also collaborating with Microsoft on the underlying AI models

Tech Desk - Jun 03, 2024

A representational image of AI-powered features. — Nvidia

Nvidia and AMD, two leading technology companies in the field of computer hardware and software, are teaming up to bring Microsoft's Copilot Plus AI features to gaming laptops.

At Computex, Nvidia announced that Asus and MSI's "RTX AI PC" laptops will feature GeForce RTX 4070 GPUs and AMD's latest Strix CPUs. These laptops will come with Windows 11 AI PC capabilities and will receive a free update to Copilot+ PC experiences when available.

What’s new?

NVIDIA is positioning its GPUs as the preferred choice for AI-powered tasks on laptops, touting their ability to handle heavier AI workloads than NPUs. The company is launching an RTX AI toolkit in June to help developers optimise AI models for their GPUs.

Moreover, Nvidia is also collaborating with Microsoft on the underlying AI models that will be built into Windows 11. Asus and MSI's first Copilot Plus gaming laptops will be powered by AMD's Strix CPUs and Nvidia's GeForce RTX 4070 GPUs.

However, since Microsoft's Windows Copilot Runtime is designed to work with NPU hardware, Nvidia's GPUs will also be supported. This means developers can choose between using NPUs or GPUs for AI acceleration according to their needs.

The battle for AI supremacy on the PC is heating up, with Nvidia and AMD vying for dominance. While NPUs are designed for smaller models and prioritise power efficiency, GPUs can handle larger models with higher efficiency. It's a trade-off between battery life and raw power.